A multimodal discourse analysis exploring how Katie Hopkins asserts power over Katie Waissel in their debate on the television programme ‘This Morning’
Keywords:
multimodal discourse analysis, multimodal interaction analysis, non-verbal communication, dominance, powerAbstract
Through the employment of multimodal interaction analysis (Norris, 2004), this study seeks to show how Katie Hopkins asserts power over her opponent Katie Waissel on a televised interview on This Morning, through features of non-verbal communication such as interruption and floor holding devices, and posture and gesture. The results of my analysis show that Katie Hopkins dominates Katie Waissel through face-threatening acts in the forms of beat gesture, expansive posture, competitive interruptions and floor holding devices.